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Your Increased Value

The BloomenDirect process eliminates at least one "middleman" found in most online floral transactions. Be aware of floral sites that claim worldwide delivery.

  • Online floral retailers that claim worldwide delivery use a "wire service" to fulfill their orders. This means that you, the consumer, pay the floral e-retailer who then pays a wire service that then charges a florist for the privilege of fulfilling the order. With so many middlemen, your value for your money is limited.
     
  • In most cases, the floral e-retailer and consumer do not know what florist is fulfilling the order, thus creating the potential for sub-standard quality control
 
 

Buying online from a Bloomen member florist means:

  • You benefit from the high online security procedures that only large
    e-retailers provide.
  • Only florists that agree to meet Bloomen's high quality standards are certified to fulfill orders placed through BloomenDirect.
  • Bloomen deals directly with Bloomen certified stores, which creates a direct to florist relationship not found in most large floral e-retailer

Substitution Policy

If you order catalog items online through BloomenDirect, it may from time-to-time be necessary to substitute certain flowers. In order for our BloomenDirect certified florists to maintain the appearance and style of the arrangement, we follow these substitution guidelines:

  • We strive to maintain the style and color scheme of the selected floral arrangement.
  • If specific flowers were requested, the chosen flower type takes priority over color
  • Containers may be substituted respecting the general appearance and style of the selected arrangement

Your Increased Value

BloomenDirect provides you with higher value for your money. Through
Bloomen, we combine the benefits of dealing directly with a florist with the
benefits of dealing with a large floral e-retailer.

 

 
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