The Features Unique to Bloomen’s Offering.

Features that an Independent Florist Cannot Cost-effectively Offer

 
 
 

 

Unique to Bloomen

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If you have ever visited the web site of a large floral e-retailer, or if you have considered participating in an Internet offering from a wire service or association, you will realize that the following features are unique to Bloomen:
  • National Language Support (annual growth of online floral sales in North America is expected at 19%, while Western Europe is forecast at 90%). Bloomen will be ready for a global market by offering support for multiple languages, while correspondence with you remains in English.

  • Unique buying process to encourage the open order and reduce the dependency on catalog-style buying.

  • Bloomen encourages online buyers to call the store during your regular business hours and place orders directly with you, thus increasing the opportunity to capture high-margin orders directly.


 

The Power of Working Together

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As you read through the following list of features, consider the fact that the cost of providing these features is shared among the Bloomen members and not assumed by a single florist. There is strength in numbers!

  • For consumers that prefer to place the order online, either because of language or time zone challenges, Bloomen provides a complete online purchase process, including currency exchange, so you deal only in your native currency and your native language.

  • A web portal to attract consumers and bring them to your site so you can capture high-margin web orders.

Remember, online orders are sent to you either by e-mail or by fax. This means that if you don’t have a computer with an Internet connection, you can still enjoy the benefits of a web site!

 

 

 

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